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the-fault-in-our-product
Product & Tech customers/mindset/product

The fault in our product—why and how to anticipate?

It’s for a reason that product people often refer to a users’ way of getting through a product as “habit.” Because using a product, understanding the merits and pitfalls, and beginning to stick around with it could definitely feel like…

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who-ever-wrote-that-rule
Product & Tech mindset/product/teams

Who ever wrote that rule?

This is a trait that can be applied to building products. Re-framing the context of something users are already familiar with, and solving for that in the product brings a touch of novelty and excellence. When adapted as a mindset,…

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measuring-product-impact-energy-effort
Product & Tech mindset/product/teams

Measuring product impact with effort vs energy

Quite often, product teams end up thinking this. It’s understandably true that products are hard—to be dreamt about and shaped to solve for a need. It’s a great achievement to be able to conceive ideas, work on timelines, and bring…

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things-we-do-not-say-about-customer-empathy
Product & Tech customers/mindset/product/teams

Things we don’t say about customer empathy

In the dense pages of the product rule book, one is surely to find the (over)usage of a term called empathy. Don’t mistake—this piece of writing isn’t to talk negatively about empathy or prove anything against it. If anything, this…

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what-hammer-syndrome-tells-about-product-features
Product & Tech mindset/product/purpose/teams

What hammer syndrome tells about product features

Let’s say you’re threatened by a bug or a pet. The fear makes your mind picture the presence of what threatens you literally in any place you focus on. This unconnectedness and unnecessary patterns crawl their way into our mind…

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The two-question approach to product building
Product & Tech mindset/product/teams/user experience

The two-question approach to product building

Building teams or products—the underlying need is always to solve for a challenge. Framing processes to simplify an action and trusting on techniques to arrive at a solution are usually the hacks for any team and the product they’re shipping.…

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Product & Tech creativity/mindset/product/side project

How creating my own sticker helped me revisit product basics

I couldn’t think of a better title. Yes, it’s true I created a sticker—all artsy and nice. It’s also true that it was related to Carnatic music (and my little project, The Karnatik Kaapi) and it wasn’t remotely in the…

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the power of opposite thinking
Product & Tech mindset/product/teams/tech

The power of opposite thinking

Thinking the negative outcome has always been shunned, especially when dreaming of a start. Factoring in the uncertainties helps for a calculated start, but there’s yet another route for understanding problems and creating solutions that eventually work. It’s in the…

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cooking-creative-meandering
Product & Tech mindset/product/purpose

Cooking and creative meandering

Some activities stick to you. And, then they form a part of your routine. Before you realize, they turn into habits and you stop to consciously look at them. You may think the actions or the outcomes are what stuck…

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metaphors met the mind
Product & Tech mindset/psychology/tech

When metaphors met the mind

Human minds are instinctive. What more, they can draw insights from one experience, stored ready as a reference for some other moments coming up. Thinking back, we humans have applied certain learnings through observation into visualizing a lot many things…

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I'm Aishwarya.

In this space, I write everything about technology, products, books, life, and design—with a tinge of philosophy, mindfulness, and uncanny observations.

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